• 4992 Schedule: Fall 2015

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    Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8
    Week 9 Week 10 Week 11 Week 12 Week 13 Week 14 Week 15 Week 16

    Week 1

    DATE: August 24

    Convergence News of the Week leader:   Emerald O’Brien

    Topics/Subjects: Demo past projects and e-portfolios; discuss this semester’s projects with available clients and mentors

    Discuss project mini-deadlines and final presentations. What is the research component of the project?  Keeping the class current on developments in convergence journalism.  How to present your project findings. We’ll briefly discuss what worked and what didn’t.

    *Check your email for an invitation to view the final presentations and reports from last semester via my Box account.  If you cannot find the invitation, please let me know. 

    Getting started on your e-portfolio. What goes into one? Why do you need one? How do you make one? Where do you host it?

    Here are our guidelines for Evaluating Your ePortfolio.  Make sure yours meets the standards.

    Here are last semester’s portfolios:

    Heather Adams
    Brooke Burchill
    Dresa Cockrell
    Jonathan Fenton
    Jordan Gardner
    Gabe Jefferson
    Matt Kalish
    Taylor Kasper
    Abigail Keel
    Hope Kirwan
    Drew Koch
    Tim Leible
    Aubrey Leiter
    Lakshna Mehta
    Taylor Pecko-Reid
    Ashley Reece
    Sam Richmond
    Samantha Rohn
    Torie Ross
    Daniel Shapiro
    Lizzie Tontz
    George Varney
    Matt Zuzolo

    Assignments Due

    Meet in person or virtually with your client and mentor(s) to plan initial project activities, including preliminary research and priority assignments for the team.

    Sign “Authorization to Publish” form and the Equipment Checkout form.

    Post a new reflection on your blog by 5 pm Friday and send Mike a link to the blog.  Your blog may be on any subject of your choosing.  You may continue an existing blog so long as you do significant writing on it each week.

    Written team update due by start of class next Monday.

    Week 2

    DATE: August 31

    Topics/Subjects: Conducting applied research, discuss this semester’s projects with available clients and mentors

    Ten-minute introductory presentations by each team.  Invite your client and/or mentor to join us.

    Assessing the market for a new or improved media service using SWOT. Research methods appropriate to our projects, including content analysis, in-depth interviews, focus groups and surveys (online vs. phone). Conducting a quality online survey with our SurveyMonkey account.

    Readings/Related Media

    SWOT Analysis,” Alan Chapman (businessballs.com)

    Audience Research Basics,” Office of Disease Prevention and Health Promotion, U.S. Department of Health and Human Services

    “Preparing an Online Questionnaire — How to Conduct an Online Survey,” from QuestionPro.com

    Survey Design Tips,” also from QuestionPro.com.

    SurveyMonkey.com – Ask Mike for the login ID and password. We’ll look at a couple of examples for good and not-so-good execution.

    Assignments Due

    New blog post due by 5 pm Friday; weekly, written team update due by start of class next Monday.

    Week 3

    DATE: Week of September 7 — Labor Day Holiday — No Class — Work on Project

    Assignments Due

    Work with Mike and your client/mentors to design a research plan for your project.

    New blog post due by 5 pm Friday; weekly, written team update due by start of class next Monday.

    Week 4

    DATE: September 14

    Convergence News of the Week leader:   Bell Johnson

    Topics/Subjects: Initial research presentations

    Presentations should include visuals, slide decks and focus on your research plans as well as any early production.  Use PowerPoint, Keynote, Google Docs — whichever presentation tool you like.  Each team will have 10 minutes.  Please invite your mentor(s) and clients, if available.

    Assignments Due

    New blog post due by 5 pm Friday; weekly, written team update due by start of class next Monday.

    Week 5

    DATE: September 21 (Mike in Atlanta for SEC Symposium)

    Convergence News of the Week leaders:  Aaron Pellish & Susu Yan

    Topics/Subjects: Job search strategies, personal branding and e-portfolio review

    Discussion led by Lynda Kraxberger.

    Readings/Related Media

    Evaluating your E-portfolio 

    10-Step Personal Branding Worksheet

    We’ll discuss job resources for career opportunities in journalism and related fields, discuss the importance of personal branding and conduct a brief, in-class exercise in defining your brand and go over the criteria for evaluating your e-portfolios.

    Assignments Due

    New blog post due by 5 pm Friday; weekly, written team update due by start of class next Monday.

    Week 6

    DATE: September 28

    Convergence News of the Week leaders:   Natasha Brewer & Hellen Tian

    Topics/Subjects: Highlights and lessons learned from ONA 2015

    Assignments Due

    Submit link to your e-portfolio (must include basic scaffolding for site) by 5 pm Friday.

    New blog post due by 5 pm Friday; written, weekly team update due by start of class next Monday.

    Week 7

    DATE: October 5

    Convergence News of the Week leaders:   Elizabeth Davidson

    Topics/Subjects: New Mobile Technologies and Their Impact on Journalism: Wearables, Drones, Augmented Reality, Near-Field Communications

    Assignments Due

    New blog post due by 5 pm Friday; written, weekly team update due by start of class next Monday.

    Week 8

    DATE: October 12

    Convergence News of the Week leader: 
    Kristin Rohlwing

    Topics/Subjects: Engaging, long-form journalism (and advertising)

    Readings/Related Media

    The Future of Digital Longform,” Anna Hyatt, Tow Center For Digital Journalism, March 2014

    Firestorm,” Jon Henley et al, The Guardian, May 22, 2013

    NSA Files: Decoded,” Ewen Macaskill et al, The Guardian, November 1, 2013

    Focus: North Korea,” David Guttenfelder, AP, 2013

    Decoding the Kennedy Assassination,” Jason Fields et al, Digital First Media, November 18, 2013

    Narratively — “Human  stories, boldly told.”

    Women Inmates Separate But Not Equal,” New York Times Brand Studio (Paid Post by Netflix), June 13, 2014

    The Scarecrow (film and game),” Chipotle, September 2013

    Honest Scarecrow,” Funny or Die, September 18, 2013

    What Does ‘The Scarecrow’ Tell Us About Chipotle?,” Elizabeth Weiss, The New Yorker, September 23, 2013

    ‘Don’t Trick Them; Don’t Piss Them Off': The Sponsored Content Debate Heats Up,” Jordan Teicher, Contently, June 24, 2014

    Assignments Due

    New blog post due by 5 pm Friday; weekly, written team update due by start of class next Monday.

    Week 9

    DATE: October 19

    Convergence News of the Week leaders: Samantha Healey & Margaret Angst

    Topics/Subjects: Interviewing for a job, a promotion or to win a new client

    Includes role-playing of typical interview and pitch scenarios.

    Readings/Related Media

    Ten Questions to Answer Before Pitching Investors,” Jane Porter, Entrepreneur.com

    Compost-Fueled Cars: Wouldn’t That be Great?” Onion Talks, October 17, 2012

    Team ShortCut presentation from RJI Student Competition, April 22, 2014

    Assignments Due

    New blog post due by 5 pm Friday; weekly, written team update due by start of class next Monday.

    Week 10

    DATE: October 26 — Attend Honor Medal Master Class by CNN Digital’s Meredith Artley — Smith Forum

    Assignments Due

    New blog reflection due by 5 pm Friday; weekly, written team update due by start of class Monday.

    Week 11

    DATE: November 2

    Convergence News of the Week leader: Ryan Levi

    Topics/Subjects: The State of Online Documentaries. Guest lecturer: Stacey Woelfel, Director, Murray Center for Documentary Journalism

    Readings/Related Media

    New York Times Documentaries Channel

    New York Times Op-Docs Video Channel

    Mediastorm

    ESPN 30 for 30

    Vice Media’s Vice Reports

    Serial — a docu-series podcast from the makers of This American Life

    Documentary Tube

    Bear 71,” National Film Board of Canada, January 2012

    Clouds Over Cuba,” John F. Kennedy Presidential Library & Museum, 2012

    Hollow — an interactive, online documentary about small-town America

    Spent: Looking for Change,” documentary sponsored by American Express, June 2014

    A ‘Docu-Ad’ Looks at Hardship of Those Without Bank Access,” Stuart Elliott, The New York Times, June 3, 2014

    Assignments Due

    New blog reflection due by 5 pm Friday; weekly, written team update due by start of class Monday.

    Week 12

    DATE: November 9

    Convergence News of the Week leaders: Mary Kate Metivier & Taylor Nakagawa

    Topics/Subjects: Second project presentations

    Presentations should include visuals, slide decks and focus on your research findings as well as early production.  Use PowerPoint, Keynote, Google Docs, Prezzi — whichever presentation tool you like.  Each team will have 15 minutes.  Please invite your mentor(s) and client, if available.

    Assignments Due

    New blog reflection due by 5 pm Friday; weekly, written team update due by start of class Monday.

    Week 13

    DATE: November 16

    Convergence News of the Week leadersShelby Mann & Sarah Darby

    Topics/Subjects: Sensor Journalism and other applications of big data to the news

    Assignments Due

    New blog reflection due by 5 pm Friday; weekly, written team update due by start of class Monday.

    Week 14

    DATE: Week of November 23 — Thanksgiving Break — No Class and No Assignments

    Week 15

    DATE: November 30

    Convergence News of the Week leaders: Berkeley Lovelace & Haley Reed

    Topics/Subjects: How to make content “go viral.”  

    Discussion led by Lynda Kraxberger.

    Readings/Related Media

    How to make that one thing go viral. Just kidding!

    How Upworthy used emotional data to become the fastest growing media site of all time
    (Watch the 12:04 video)

    Why ideas and products become contagious: The Jonah Berger Formula

    How to make something go viral: tips from Buzzfeed

    Buzzfeed Gives up the Secret Sauce Essay: 13 ways to make something go viral

    Assignments Due

    New blog post due by 5 pm Friday; weekly, written team update due by start of class Monday.

    Week 16

    DATE: December 7 — Last Class Period

    Convergence News of the Week leaders: Lauren Slome & Christopher Mathews

    Topics/Subjects: Keys to innovation; Course Evaluations

    Readings/Related Media

    Discuss next semester’s capstone projects with focus on innovation.

    Watch Steve Jobs’ Stanford commencement address: How to Live Before You Die from TedTalks at TED.com

    Assignments Due

    New blog post due by 5 pm Friday.  Provide link to grade-able version of your e-portfolio by 5 pm Friday.

    Week 17

    DATE: Week of December 14

    Project presentations to be scheduled individually based on availability of all interested stakeholders.  All presentations will be made in the 3rd floor conference room of the Reynolds Journalism Institute.

    Assignments Due

    PowerPoint file (or equivalent format), full, written report and personal reflection due by 5 pm the day of your presentation.

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    ----------Posted on January 9, 2015 by in 4992

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